Play · 1:06Live Performance Promo
Performance footage, music and editing introduce the band’s concert experience.
CREATIVE DIRECTION / MULTIMEDIA PRODUCTION
RUSHIFIEDOne band. An entire creative world.
An integrated promotional campaign for a Rush tribute band — connecting the live-show experience with the artwork, motion, sound and promotions that bring an audience to it.
Creative direction, design, compositing, animation, video editing, copywriting and multimedia production by Michael Santner.
Play · 1:06RUSHIFIED / MOTION
From the first frame to the stage
Cinematic introductions, animated branding and event promotion.
Play · 5:442022 Live-show Opening
Space imagery, adapted album artwork, circular-mask film excerpt and a fiery logo display. Local review cut.
Play · 1:06Gaslight Concert Promotion
Live performance footage, voiceover and event information assembled into a concert advertisement.
Play · 0:20Clockwork Angels — Cinemagraph
A 20-second silent excerpt of the animated album-cover composition and band portraits.
Play · 0:20Concert Visual — Cinemagraph
A second animated concert composition with alternate band imagery. 20-second silent excerpt.
Play · 0:19Futuristic Logo Display
Animated fiery logo framed by a futuristic display and flashing character details.
Play · 0:20Fiery Logo — Motion Study
A 20-second silent excerpt of the rotating, flame-edged Rushified mark.
RUSHIFIED / PRINT
Concerts, on paper
Posters, a rack card and ticket artwork: a coordinated visual identity across formats.
Glendale — Concert Poster
Celestial imagery, composited band portraits and venue information for the July concert.
Tucson — Concert Rack Card
A tall concert promotion combining the campaign artwork with event details.
Cactus Jack’s — October Poster
Fiery clock artwork and a high-contrast concert layout.
Cactus Jack’s — June Lineup
A multi-act poster with band photographs and event information.
Halloween — Concert Poster
Seasonal concert artwork with a layered event and band presentation.
SanTan — Concert Ticket
Compact ticket design adapting the visual identity to an admission format.
RUSHIFIED / DIGITAL
A campaign built to travel
Square event artwork, wide social banners and a connected VIP promotion.
Clockwork Angels — Concert Artwork
Square concert artwork with celestial imagery and Rushified band portraits.
Cactus Jack’s — Social Promotion
Square event artwork built around the fiery logo and concert information.
Canyon House — Event Artwork
Square-format concert artwork combining performance imagery and band identity.
Canyon House — Event Banner
Wide event header adapting the concert imagery to a social format.
SanTan — Event Banner
A wide concert announcement with venue branding and fiery clock imagery.
Follow & Subscribe
A visual call to follow the band and subscribe to its video channel.
VIP Tickets — Invitation
Campaign graphic introducing the VIP concert-ticket promotion.
VIP Tickets — Final Days
A deadline-focused follow-up using lightning and the campaign artwork.
VIP Tickets — Winner Announcement
A playful announcement completing the VIP promotion.
RUSHIFIED / BRANDING
Identity at show scale
Stage branding, merchandise artwork and a transformed album composition.
Rushified — Stage Banner
Wide-format stage branding with the fiery logo, band imagery and social-channel details.
Rushified — Shirt Artwork
Merchandise design combining the fiery logo and band typography. Transparent artwork is shown against a dark background.
Moving Pictures — Band Composite
Adapted album artwork incorporating Rushified members into the composition.
RUSHIFIED / AUDIO
Radio advertising & voiceover production
Gaslight concert radio advertisement — a 30-second audio promotion from the campaign.
Gaslight — Radio Advertisement
Creative Contributions & Artwork Attribution
This collection showcases my creative direction, graphic design, compositing, animation, video editing, copywriting, and multimedia production for Rushified, a Rush tribute band.
Projects incorporate original creative work alongside adapted artwork, licensed stock assets, and visual elements inspired by Rush's established identity. Original third-party artwork remains the property of its respective creators.